Cookie Policy

1. What Are Cookies?

Cookies are small text files placed on your device (computer, tablet, or smartphone) when you visit a website. They are widely used to make websites function efficiently, remember user preferences, and provide information to site owners. Cookies may be set by the website you are visiting (first-party cookies) or by third-party services embedded on the site (third-party cookies).

Similar technologies include local storage, session storage, pixel tags, and web beacons. Where this policy refers to "cookies," it includes these comparable technologies unless otherwise stated.

2. Data Controller

The data controller responsible for cookies on this website is:

Kneerefine
7 Queen Street, Auckland CBD, Auckland 1010, New Zealand
Email: admin@kneerefine.world
Phone: +64 9 300 7446

3. How We Use Cookies

We use cookies to ensure our website operates correctly, to remember your cookie consent preferences, to understand how visitors interact with our content, and — with your consent — to deliver relevant educational content suggestions. We categorise cookies into three groups, each described below.

4. Cookie Categories

4.1 Strictly Necessary Cookies

These cookies are essential for the website to function and cannot be switched off in our systems. They are usually set in response to actions you take, such as setting privacy preferences or filling in forms. Without these cookies, certain services you have requested cannot be provided.

• tdde_cookie_consent — Stores your cookie consent preferences (necessary, analytics, marketing). Duration: 12 months. Type: Local storage. Provider: First party.
• session_id — Maintains your session state during a single visit. Duration: Session. Type: Cookie. Provider: First party.
• csrf_token — Protects form submissions against cross-site request forgery. Duration: Session. Type: Cookie. Provider: First party.

Legal basis: These cookies are necessary for the legitimate interest of providing a functional and secure website. Consent is not required for strictly necessary cookies under GDPR and the ePrivacy Directive.

4.2 Analytics Cookies

Analytics cookies help us understand how visitors interact with our website by collecting and reporting information anonymously or in aggregated form. These cookies are only activated after you provide consent through our cookie banner or cookie settings panel.

• _ga — Distinguishes unique users by assigning a randomly generated number. Duration: 2 years. Type: Cookie. Provider: Google Analytics (if enabled).
• _ga_* — Used to persist session state for analytics. Duration: 2 years. Type: Cookie. Provider: Google Analytics (if enabled).
• _gid — Distinguishes users for 24-hour periods. Duration: 24 hours. Type: Cookie. Provider: Google Analytics (if enabled).

Legal basis: Consent. You may accept or reject analytics cookies via our cookie consent banner. If rejected, these cookies will not be placed on your device.

Purpose: To measure page views, session duration, bounce rates, and traffic sources so we can improve our healthy eating guides and website structure.

4.3 Marketing Cookies

Marketing cookies may be used to track visitors across websites and display content that is relevant and engaging. These cookies are only activated with your explicit consent.

• _fbp — Used by Meta to deliver advertisements (if enabled). Duration: 3 months. Type: Cookie. Provider: Meta (if enabled).
• ads_session — Tracks ad interaction for content recommendation purposes. Duration: 30 days. Type: Cookie. Provider: First party (if enabled).

Legal basis: Consent. Marketing cookies are disabled by default and require your opt-in through the cookie settings panel.

Purpose: To suggest relevant educational products and program information based on pages you have visited on our site. We do not use marketing cookies to make health-related claims or target sensitive categories.

5. Managing Your Cookie Preferences

When you first visit our website, a cookie consent banner appears at the bottom of the screen. You have three options:

• Accept All: Enables strictly necessary, analytics, and marketing cookies.
• Reject: Enables only strictly necessary cookies. Analytics and marketing cookies are not placed.
• Cookie Settings: Opens a panel where you can toggle analytics and marketing cookies individually. Strictly necessary cookies remain always enabled.

You can change your preferences at any time by clearing your browser cookies and revisiting the site, or by contacting us at admin@kneerefine.world to request a reset of your stored consent preferences.

5.1 Browser Controls

Most web browsers allow you to manage cookies through their settings. You can typically:

• View cookies stored on your device
• Delete all or specific cookies
• Block third-party cookies
• Block all cookies from specific websites
• Configure the browser to notify you when a cookie is set

Please note that blocking all cookies may affect website functionality. Strictly necessary cookies are required for core features such as form submission and consent storage.

Links to cookie management instructions for common browsers:

• Google Chrome: Settings → Privacy and security → Cookies and other site data
• Mozilla Firefox: Settings → Privacy & Security → Cookies and Site Data
• Apple Safari: Preferences → Privacy → Manage Website Data
• Microsoft Edge: Settings → Cookies and site permissions → Manage and delete cookies

6. Third-Party Cookies

Some cookies on our website are placed by third-party services that appear on our pages. We do not control these third-party cookies. The third party is responsible for how they process data collected through their cookies. We recommend reviewing the privacy and cookie policies of any third-party services you interact with through our site.

Third-party services that may set cookies on our website (when you have consented to the relevant category) include analytics platforms and content delivery networks. We select service providers that commit to appropriate data protection standards.

7. Cookie Duration

Cookies may be session cookies (deleted when you close your browser) or persistent cookies (remain on your device for a set period or until manually deleted). The specific durations for each cookie are listed in Section 4 above. Our cookie consent preference is stored for 12 months, after which we will ask for your consent again on your next visit.

8. Data Collected Through Cookies

Information collected through cookies may include IP address, browser type, device type, operating system, referring URL, pages visited, time spent on pages, and click patterns. When analytics cookies are enabled, this data may be processed by our analytics provider in accordance with their privacy policy. We configure analytics tools to anonymise IP addresses where possible.

For full details on how we process personal data collected through cookies, including your rights and our retention practices, see our Privacy Policy.

9. Do Not Track Signals

Some browsers offer a "Do Not Track" (DNT) setting. There is currently no universal standard for how websites should respond to DNT signals. Our website respects the cookie preferences you set through our consent banner. If you reject non-essential cookies, analytics and marketing tracking will not be activated regardless of your browser's DNT setting.

10. Updates to This Cookie Policy

We may update this Cookie Policy when we add new cookies, change our analytics or marketing tools, or when legal requirements change. The date at the top of this page indicates when the policy was last revised. Material changes will be communicated through an updated cookie banner prompt or a notice on our website.

11. Contact Us

If you have questions about our use of cookies or wish to exercise your data protection rights in relation to cookie data, contact us at:

Kneerefine
7 Queen Street, Auckland CBD, Auckland 1010, New Zealand
Email: admin@kneerefine.world
Phone: +64 9 300 7446